How do I increase response and applications?

1. Review your job advert

Start by reviewing your existing advert. Ask yourself:

• Is the salary competitive?

  • Check similar roles on s1jobs.com to see what competitors are offering.

  • Jobs that display a salary usually perform better than those that do not.

• Are you selling the role and your organisation?

  • Have you highlighted benefits such as flexible working, bonus schemes, extra holidays or a birthday day off?

  • What makes your working environment attractive compared to others?

• Is the job title what jobseekers search for?

  • Use standard job titles wherever possible so your role appears in relevant searches.

  • If you cannot change the title internally, mention common titles in the job description instead.

  • For example:

    • “We are looking for an experienced customer service expert to join our team. As a Product Expert you will be confident, friendly and knowledgeable about our products.”

• What might be putting candidates off?

  • Is the location difficult to reach or unclear?

  • Are the requirements too broad or unrealistic for the salary and level?

  • Are you directing candidates to a long application form on your own website? CV applications are often preferred by jobseekers. Where possible, select the option to accept CVs directly.

2. Consider reposting your job

If your job has been live for more than two weeks, response can slow down even after you improve the content.

• We recommend closing the job and reposting it with your updated details.

• This will use another job credit, but in most cases it delivers a better return in applications.

• If you do not have a credit to repost, your job can still be found by candidates when they browse all vacancies, it just will not appear as high as a similar newly posted role.

3. Use additional products to boost response

Sometimes the advert itself is as strong as it can be and you simply need extra visibility.

• s1jobs offers a range of boost and add on credits to maximise reach and visibility.

• Options include Sponsored Jobs and Social Boost (LlinkedIn) credits, which can promote your advert in prominent positions, across other media channels.

• If you purchased credits through an account manager, you can contact them to discuss suitable boost products.

• If you are a self service customer, you can buy social boost or add on credits online.

4. Use CV Database to invite candidates to apply

Proactive outreach can significantly improve response:

• With a CV Database licence you can search for suitable candidates and add them to a talent pool.

• From your talent pools, use the Invite to apply function to send an email inviting candidates to apply for your role.

• You can invite multiple candidates at once by ticking each jobseeker and using the Page actions button.

To discuss Additional job products or CV Database licence options, please call 0141 302 7510 or email customerservice@s1jobs.com.